Provide Your Feedback on City's Website & Social Media
Monday, August 1, 2016

The City of Surrey is seeking residents' feedback on what residents want to read on www.surrey.ca and on City's social media channels (eg, Facebook, Twitter, Instagram.).  

Newcomer resident responses are very important in helping the City of Surrey to provide all residents with more accessible, useful and interesting content online.

All answers are confidential and won’t be used for any other purpose.

If you participate, your name will be entered into a draw for one 16GB iPad mini2! 

TAKE A SURVEY

Background:

The City of Surrey is one of the fastest growing cities in Canada. Geographically, the municipality is the largest in British Columbia. With a population that has almost doubled to 500,000 over the last decade, expanding by 1,000 new residents every month, Surrey faces unique challenges in meeting the needs of its residents.

This spring, the City of Surrey’s online team, drawn to Content Strategy Inc’s research-based approach, hired external consultants to support them in better serving their resident audiences through the City of Surrey website. The consultants conducted a series of six external focus groups to gather insights from citizens related to their needs, interests, motivations, and interactions with the City’s digital channels and content.

They  also held three focus groups with City employees.

To validate and build upon insights uncovered from the focus groups, a survey was created and distributed to a mass audience through the City of Surrey’s social media channels and website.

Source: Content Strategy Inc.